San Javier and Caravaca de la Cruz join forces for summer tourist boost
The beaches of Santiago de La Ribera will promote everything Caravaca has to offer this summer season
An innovative tourism promotion campaign for Caravaca de la Cruz was unveiled last week on the Explanada Barnuevo in Santiago de la Ribera.
This eye-catching initiative, a collaboration between the town councils of San Javier and Caravaca de la Cruz, aims to showcase the municipality's cultural offerings to beachgoers along the Levante coast during July and August.
The presentation, held at the Miramar restaurant in Santiago de la Ribera, was attended by prominent figures, including the mayors of San Javier and Caravaca de la Cruz, José Miguel Luengo and José Francisco García, respectively, as well as the Councillor for Tourism of Caravaca de la Cruz, José Santiago Villa Plaza, and representatives from the Association of Hoteliers of Caravaca de la Cruz (Hodeca).
The campaign features a diverse range of promotional activities: aerial advertising with a light aircraft will grab the attention of beachgoers, flying over the coastline from the Mar Menor to Benidorm while on the ground, segway promotions will see Caravaca's cultural programming distributed on popular beaches such as San Javier, Mazarrón and Torrevieja.
Partnerships with Hodeca hotels offer special discounts with the promotional code VERANO24 and the Cadena Ser radio program "La Radio al Sol" will further enhance Caravaca's presence on the airwaves.
Finally, sponsorship of summer programs on 7 Región de Murcia will ensure continued visibility throughout the region.
José Miguel Luengo, Mayor of San Javier, has highlighted the importance of this collaboration: "We are delighted to work with Caravaca de la Cruz to promote our beaches and attract more visitors. This campaign is an opportunity to showcase the cultural and natural wealth of our region and strengthen tourism in San Javier and its surroundings."
Mayor of Caravaca de la Cruz, José Francisco García, highlighted the positive impact already evident in the hospitality sector, and emphasised the importance of supporting cultural and family tourism for sustained growth.
This campaign aims to complement the promotional actions of the Institute of Tourism of the Region of Murcia (ITREM) and highlight the Jubilee Year of Caravaca de la Cruz, promoting spiritual, cultural and religious tourism throughout the Region.
Address
Calle Padre Juan. Centro Cultural Principe de Asturias 30720 SAN JAVIERTel: 968 571 704
Oficina de Turismo de San Javier
The municipality of San Javier has three main offices giving tourist information to visitors, as well as two information points. The tourist offices are located in Santiago de la Ribera, on the ground floor of the town hall in San Javier and at the start of La Manga. There is also a summer tourist information point located on the seafront in Santiago de la Ribera as well as one at kilometre 12-13 of La Manga del Mar Menor next to Playa Mistral.
Due to its location on the fringes of the Mar Menor and Mediterranean, San Javier has a period of intense summer tourism activity during the peak summer months, although it is popular with retirees of all nationalities out of peak season.
Tickets for the annual San Javier Jazz Festival can be purchased at the Festival office in San Javier Town Hall, Plaza de España.
Timetables summer 2024:
Tourist office Santiago de la Ribera (Calle Padre Juan 30720, Santiago de la Ribera)
Weekdays 9.00 to 14.00 and 18.00 to 21.00
Weekends and public holidays 10.00 to 13.00
Telephone: 661 572285
Email: turismo@sanjavier.es
La Manga del Mar Menor (Gran Vía Km. 0 30380, La Manga del Mar Menor):
May 1 to September 30:
Weekdays 10.00 to 14.00 and 17.00 to 19.00
Weekends and public holidays 10.30 to 13.00
Telephone 968 128955 ext. 2
Tourist information point of San Javier (Plaza de España, 30730 San Javier):
Weekdays 9.00 to 14.00
968 573 700 ext #5351
Email: concejaliadeturismo@sanjavier.es
Tourist information point of Santiago de la Ribera (Paseo Colón on the seafront)
Weekdays 9.00 to 14.00 and 18.00 to 21.00
Weekends and public holidays 10.00 to 13.00
Tourist information point of La Manga del Mar Menor (Playa Mistral, km 12)
Weekdays 11.00 to 18.00
Weekends and public holidays 11.00 to 14.00
