Date Published: 05/05/2025

Jumilla tourist attractions distinguished with awards for quality

The awards allow the town to become more competitive and sustainable when it comes to tourism

Tourist attractions in Jumilla have been awarded distinctions by the Murcia regional government to certify the continual improvement of their attention to visitors and the quality of their services.

The municipality, which is renowned for its winemaking industry, received a total of 11 SICTED awards in this edition of the scheme promoted by the secretary of state for tourism.

SICTED, the Sistema Integral de Calidad Turística Española en Destinos, is a system of rating quality in Spanish tourist destinations.

Receiving the award for the first time were the Casa Almendro holiday home, the local music and arts centre (Casa de la Música y Legado de las Artes), the municipal tourism office, and the Bodegas Luzón, Silvano García and Viña Elena.

Furthermore, SICTED certification was renewed until December 2026 for tour guide Ana López Martínez, Bodegas BSI, the Wine Museum (Museo del Vino) and the museum of the Roque Molera brotherhood of the Easter fiestas, as well as the Loreto restaurant.

All of these successfully passed the required quality control audits in the past year, in return for which they were presented with diplomas and plaques by Mayor Seve González and regional government tourism chief Eva María Reverte.

Mayor González noted that these awards not only recognise the quality of the services they offer to visitors, but also “the effort and dedication of Jumilla’s tourism sector to keep improving and offering an excellent experience to visitors”.

The SICTED scheme also enables the municipality to consolidate its reputation as a competitive and sustainable tourist destination, she added.

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Address

Plaza del Rollo, 1 30520 JUMILLA

Tel: 968 780237 / 663 300779

Oficina de Turismo Jumilla

The tourist office in the centre of Jumilla is easily found by driving straight into the centre of the town along the Avenida de Murcia and following the signposts. The tourist office is alongside the Parque de Don Albano Martínez Molina, where there are a number of parking spaces.

Jumilla, in the north of the Region of Murcia, has become internationally famous over recent decades due to the quality of the wines produced in the municipality, and wine tourism has begun to attract visitors from other parts of Spain and the rest of Europe.

The tourist office is happy to provide a range of maps and leaflets showing the different bodegas which can be visited within the municipality. Some of these form part of the Rutas del Vino de Jumilla, the Jumilla wine route, and can either be visited as a guided tour or sell their produce directly to the public.(see feed below for more details)

However, the town and the surrounding countryside have plenty of other attractions for visitors, and the popularity of Jumilla wines is leading more and more people to discover other facets of the tenth largest municipality in Spain.

Jumilla Tourist Office

These include the spectacular countryside and birdlife in the Sierra del Carche, the historic remains which range from cave paintings and a Roman mausoleum to the castle, the Iglesia de Santiago, the Town Hall and the Teatro Vico, and the gastronomy: rich stews are accompanied not only by the wines of the area but also by Jumilla pears, which also enjoy Denomination of Origin status.

Tourism in Jumilla is not as seasonal as it is in the coastal areas of the Region of Murcia, but the town is at its liveliest during the fiestas in Holy Week and the August Fair, which incorporates the grape harvest celebrations and the Moors and Christians parades.

The Altiplano of the Region of Murcia, which consists of the municipalities of Jumilla and Yecla, is only just over an hour by car from the Mar Menor, Cartagena, Mazarrón, Torrevieja and Alicante, and anyone wishing to visit real inland Spain and world-class wineries is advised to include Jumilla in their schedule.